smartphones in retail

smartphones in retail

Retailers around the world are scrambling to understand how the smartphones in the pockets and purses of their customers can be utilized in a meaningful way. When the web appeared on the scene in the mid-90s, many retailers quickly realized that the it offered a way...

exploring social check-In

Social Check-In is an interesting mobile application genre that is getting a fair amount of attention from users. Foursquare, one of the most popular social check-in apps here in the USA, currently has around 10 million users. Even President Obama joined Foursquare...